We take brands full circle.

ABOUT THE STUDIO

Studio Full Circle is a branding and digital design studio creating thoughtful identities, websites, and brand experiences for businesses across Australia, Indonesia, and beyond.

We believe great brands aren’t built through one-off deliverables. They’re built when every touchpoint works together. From strategy and identity to digital experiences and the everyday moments in between.

That’s what taking a brand full circle means to us.

A NOTE FROM OUR FOUNDER

Studio Full Circle started with one simple idea: design should feel collaborative, not intimidating.

After spending five years studying and working in Melbourne, I returned home to Indonesia to build the kind of studio I always wanted to work with; one that’s thoughtful, approachable, and genuinely invested in the people behind every brand.

Today, Studio Full Circle is supported by a growing team of designers and collaborators working across Australia, Indonesia, and beyond.

Alma SantangFOUNDER & CREATIVE DIRECTOR

Connect on LinkedIn or email me directly

HOW IT ALL CAME FULL CIRCLE

2014–2015

Found my love for design

It all started in high school with Photoshop, school projects, and a curiosity for making things look better. What began as a hobby quickly became something I couldn’t imagine doing anything else.

2016

Built the foundations

After graduating, I moved to Melbourne to study Communication Design at Monash University. It was the first step towards turning a passion into a career.

2019–2024

Five years in-house

After university, I spent five years working in-house across branding, e-commerce, packaging, and digital design. It gave me the opportunity to learn from talented teams, work with global brands, and understand design from the inside out.

2021

Started freelancing on the side

What started as a few freelance projects after work quickly grew through referrals. Before long, evenings and weekends were filled with building brands for businesses across Australia and Indonesia. Fun fact: Sundae Body was my very first freelance client back in 2021, and they remain a long-term client today!

2024

Came home and built Studio Full Circle

Returning home to Indonesia felt like everything had come full circle. I took the leap into running the studio full-time, bringing together the experience I’d gained overseas with a vision to build a collaborative design studio that puts people first.

Now

Growing every day

Today, Studio Full Circle partners with businesses across Australia, Indonesia, and beyond. What started as a one-person freelance practice has grown into a collaborative studio creating thoughtful brands, websites, and digital experiences, and we’re just getting started.

WHAT WE STAND FOR

01 Understand before we design
Every great project starts with listening. We take the time to understand your business before translating ideas to concepts.
02 Design with purpose
Every decision should have a reason. We believe thoughtful design is more impactful than decoration.
03 Simple with a quirk
We love clean, considered design, but we’ll always leave room for personality. It’s the little moments that make a brand feel uniquely yours.
04 Think beyond launch
A successful brand doesn’t end with a logo or website. We create systems that grow alongside your business.
05 Collaborate openly
The best work happens together. We value honest conversations, shared ideas, and partnerships built on trust.
06 Sweat the small stuff
The details matter. From typography to micro-interactions, it’s often the little things that leave the biggest impression.

Every great project starts with listening. We take the time to understand your business before translating ideas to concepts.

SMALL BY DESIGN, GLOBAL BY PERSPECTIVE

FOUNDER & CREATIVE DIRECTOR // 📍 BANJARMASIN

Alma

Alma is a graphic designer well-versed across branding and digital. With a background in Communication Design from Monash University (2019), she brings prior in-house experience from the Australian skincare industry before starting Studio Full Circle.

PROJECT MANAGER // 📍 BANJARMASIN

Rifqi

Rifqi comes with solid experience in creative project management, having worked with brands across various industries. He's a natural with creative workflows and brings a sharp eye for design.

SENIOR GRAPHIC DESIGNER // JAKARTA

Quisha

Quisha believes great design should feel familiar, thoughtful, and human. She combines brand strategy with creative direction to craft cohesive identities and experiences from concept through to final execution.

Graphic Designer // 📍 MALANG

Aji

Aji is a graphic designer with experience creating thoughtful, visually clear design across a range of industries. He supports projects from concept to final execution, ensuring consistency, attention to detail, and strong visual communication.

Junior Graphic Designer // 📍 BANJARBARU

Lala

Lala is a Junior Graphic Designer with a passion for branding, graphic design, and illustration. She approaches every project with curiosity, care, and a thoughtful eye for detail, helping bring ideas to life through meaningful visual design.

UI/UX Designer // 📍 Melbourne

Balqis

Balqis is a UI/UX Designer who enjoys crafting intuitive and engaging digital experiences. With a keen eye for usability and visual design, she creates seamless interfaces that balance functionality with thoughtful aesthetics.

FREQUENTLY ASKED QUESTIONS

A few things you might be wondering

Still have questions? We’d love to help. Drop us a line at info@byfullcircle.com and we’ll get back to you as soon as we can.

Do you work with businesses outside of Australia?

Absolutely. While many of our clients are based in Australia, we also partner with businesses across Indonesia and beyond. We’re experienced in working remotely and keeping projects running smoothly across different time zones.

How much should I budget for my project?

Every project is different, so we tailor our proposals to suit your goals, timeline, and scope. After our discovery call, we’ll recommend the best approach and provide a detailed proposal with transparent pricing.

How long does a project take?

Timelines vary depending on the project, but most branding and website projects take between 4–8 weeks. Before we begin, you’ll receive a clear timeline so you know exactly what to expect at every stage.

Can I work with you if I only need a website?

Of course. While we love creating complete brand experiences, we’re equally happy to design websites for businesses with an existing brand identity.

Do you build websites too?

Yes! We design and develop websites on Shopify and Squarespace, creating digital experiences that are not only beautiful but easy to manage long after launch. (Plus, you get a discount when you bundle web design and development together!)

Do you offer ongoing design support?

We do. Many of our clients continue working with us after launch through ongoing design support. Whether it’s campaign assets, marketing collateral, packaging updates, or everyday creative needs, we’re here as your long-term design partner.

Can you work alongside our in-house team or agency?

Absolutely. We regularly collaborate with in-house marketing teams, developers, and creative or PR agencies. Whether we’re leading the creative or supporting an existing team, we’re happy to adapt to the way you work.

What if I’m not sure what I need yet?

That’s completely okay. You don’t need to have everything figured out before reaching out. Our discovery call is designed to understand your goals, answer your questions, and recommend the approach that’s right for your business.

Do you only work with certain industries?

We don’t specialise in one industry, we specialise in building thoughtful brands. From beauty and wellness to hospitality, lifestyle, retail, and beyond, we love partnering with businesses that care about creating meaningful experiences for their customers.